Press Release

Comedic legend Jerry Seinfeld slated to regale SIROWORLD 2016 attendees The legendary comic and former sitcom star will amuse eventgoers on the first evening of the inaugural event. 05/19/2016

Dentsply Sirona Inc., The Dental Solutions Company™, announced today that revered comedian Jerry Seinfeld will perform a private standup act for SIROWORLD attendees in Orlando, Florida on Thursday evening, Aug. 11th*.

Seinfeld broke into the comedic scene when he appeared on "The Tonight Show" with Johnny Carson in 1981, then later appeared on similar shows such as "Late Night with David Letterman" and the "Merv Griffin" show.

After starring in his own TV special in 1987, he and fellow comedian Larry David created the hilarious and critically-acclaimed sitcom "Seinfeld," which premiered in 1989, ran for nine seasons and was one of the highest-rated and most successful shows in the United States.

Since the sitcom's finale, Seinfeld has performed and recorded several standup specials, authored numerous books including the best-seller "Seinlanguage," starred in various files like the animated "Bee Movie" which he co-wrote and co-produced as well and created the popular web series "Comedians in Cars Getting Coffee" in 2012 that is now in its seventh season.

"Jerry Seinfeld is a comedic titan and we're ecstatic to welcome him to our lineup of entertainment this year!" said Group Senior Vice President of the U.S. Commercial Organization Michael Augins.  "After a full day of educational sessions and training, his performance at SIROWORLD is sure to give the audience a boost of energy that will carry throughout the remainder of the event."

A three-day educational extravaganza, SIROWORLD offers groundbreaking general sessions, innovative and informative breakout sessions, copious networking opportunities and astonishing entertainment for all who attend the inaugural event at the Rosen Shingle Creek Resort.

Early Bird registration rates are available for SIROWORLD through May 31.  Doctor registration is offered for only $1,695 (regularly $1,995).  Staff/spouse/guest/technician registration is only $995 (regularly $1,195) and is buy three, get one FREE!  Other specials are available as well, visit www.SIROWORLD.com to learn more about different registration types and special rates.

VIP tickets can be purchased for an additional $500.  VIP tickets include reserved seating, upgraded dining options and special admittance into SIROWORLD entertainment events, including Jerry Seinfeld!

For more information on the various registration types and to register for SIROWORLD, visit www.SIROWORLD.com or contact our help desk at 1-844-GO2-SIRO (1-844-462-7476) or email siroworld@sirona.com.

*Please note: SIROWORLD subjects and agenda subject to change.

 

For further information please contact:

Sirona Dental GmbH
Sirona Straße 1
A-5071 Wals bei Salzburg
Austria
P +43 (0) 662 / 2450-0
F +43 662 2450-109590
contact@sirona.com
www.sirona.com

About Sirona Dental Systems, Inc.

Sirona, the dental technology leader, has served dealers and dentists worldwide for more than 130 years. Sirona develops, manufactures, and markets a complete line of dental products, including CAD/CAM restoration systems (CEREC), digital intra-oral, panoramic and 3D imaging systems, dental treatment centers and handpieces. Visit www.sirona.com for more information about Sirona and its products.

This information and any attachment thereto contains forward-looking information about Sirona Dental Systems, Inc.'s financial results, guidance and estimates, business prospects, and products and services that involve substantial risks and uncertainties or other factors that may cause actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. You can identify these statements by the use of words such as "may," "could," "estimate," "will," "believe," "anticipate," "think," "intend," "expect," "project," "plan," "target," "forecast", and similar words and expressions which identify forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements are not guarantees of future performance and involve known and unknown risks and uncertainties, and other factors. Readers are cautioned not to place undue reliance on such statements, which speak only as of the date hereof. For a discussion of such risks, uncertainties and other matters that could cause actual results to differ materially, including risks relating to, among other factors, the market for dental product and services, pricing, future sales volume of the Company's products, the possibility of changing economic, market and competitive conditions, dependence on products, dependence on key personnel, technological developments, intense competition, market uncertainties, dependence on distributors, ability to manage growth, dependence on key suppliers, dependence on key members of management, government regulation, acquisitions and affiliations, readers are urged to carefully review and consider various disclosures made by the Company in its Annual Report on Form 10-K and in its reports on Forms 10-Q and 8-K filed with the U.S. Securities and Exchange Commission. The Company assumes no obligation to update any forward-looking statements contained in this document or the attachments to reflect new information or future events or developments after the date any such statement is made.