Press Release

Go for the Gold fun run and the Ultimate Glow Party Planned for Additional Attendee Entertainment at SIROWORLD The themes for the fan-favorite fun run and legendary closing party have been announced and are too good to miss! 07/15/2016

Charlotte, NC (July 15, 2016) - Dentsply Sirona, Inc., The Dental Solutions Company™, will host a fun run on the morning of Friday, Aug. 12, as well as an ultimate closing party to celebrate the successful close of the very first SIROWORLD meeting on Saturday evening, Aug. 13.

SIROWORLD: The Ultimate Dental Meeting will be held at the Rosen Shingle Creek Resort in Orlando, Florida, from Aug. 11-13, and the comprehensive educational content along with the fitness activities and entertainment events planned continue to impress.

Attendees can "Go for the Gold" at SIROWORLD's fun run in the spirit of the Summer Olympics kicking off next month.  Starting at 6 am.m. at the Rosen Shingle Creek on Aug. 12, SIROWORLD attendees are encouraged to sport their favorite country's colors and go for the gold! (Or silver, or bronze, or breakfast burrito.

The run will start at the outdoor terrace and span around the Rosen Shingle Creek property twice for a total of 2.5 miles.  This is a fun run, so it is not a timed event and participants are encouraged to complete the run at their own pace.

"Hundreds of attendees showed up in rockin' costumes for the Hair Band 5k during CEREC 30 in Las Vegas and we're hoping to surpass those numbers for the fun run in Orlando!" said Group Senior Vice President of the U.S. Commercial Organization Michael Augins.

After a meeting filled with robust educational content, group fun-fitness activities and jaw-dropping entertainment from stars like Jerry Seinfeld and OneRepublic, let's GLOW crazy and celebrate the wrap of SIROWORLD at the Ultimate Glow Party

Party goers will head to the Gatlin ballroom inside the Rosen Shingle Creek at 8 pm on Saturday evening in their brightest neon dress (or brightest whites) and party the night away under a sea of black lights with Dentsply Sirona.  The party will feature everything from glow sticks, glow tattoos, glow jewelry and more for attendees to help complete their outfits and transcend the evening into a glowing dance party.

Popular local band Hot Property will perform popular hits from the 60s through today's hits.  (If you loved the band at our Superheroes of Dentistry party during Chicago Midwinter, Maggie Speaks, then Hot Property will blow you away!) Additionally, a DJ will spin and have party goers going hard in the (glow) paint during the band's breaks.

Beer and wine, and light hors d'oeuvres will be served during the party; however, guests are encouraged to grab a bite before attending the ultimate closing party.

Exclusive VIP sections are available to those who upgraded to VIP registration.

This glowing gathering goes until midnight, so attendees are welcome to join the fun at any point.  Don't miss the ultimate closing party of the ultimate dental meeting.  Join Dentsply Sirona, along with thousands of other dental professionals, in Orlando to attend the inaugural SIROWORLD: The Ultimate Dental Meeting.

To register, visit  For any questions, contact our SIROWORLD help desk by emailing or calling 1-844-GO2-SIRO (1-844-462-7476), 

For further information please contact:

Sirona Dental GmbH
Sirona Straße 1
A-5071 Wals bei Salzburg
P +43 (0) 662 / 2450-0
F +43 662 2450-109590

About Sirona Dental Systems, Inc.

Sirona, the dental technology leader, has served dealers and dentists worldwide for more than 130 years. Sirona develops, manufactures, and markets a complete line of dental products, including CAD/CAM restoration systems (CEREC), digital intra-oral, panoramic and 3D imaging systems, dental treatment centers and handpieces. Visit for more information about Sirona and its products.

This information and any attachment thereto contains forward-looking information about Sirona Dental Systems, Inc.'s financial results, guidance and estimates, business prospects, and products and services that involve substantial risks and uncertainties or other factors that may cause actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. You can identify these statements by the use of words such as "may," "could," "estimate," "will," "believe," "anticipate," "think," "intend," "expect," "project," "plan," "target," "forecast", and similar words and expressions which identify forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements are not guarantees of future performance and involve known and unknown risks and uncertainties, and other factors. Readers are cautioned not to place undue reliance on such statements, which speak only as of the date hereof. For a discussion of such risks, uncertainties and other matters that could cause actual results to differ materially, including risks relating to, among other factors, the market for dental product and services, pricing, future sales volume of the Company's products, the possibility of changing economic, market and competitive conditions, dependence on products, dependence on key personnel, technological developments, intense competition, market uncertainties, dependence on distributors, ability to manage growth, dependence on key suppliers, dependence on key members of management, government regulation, acquisitions and affiliations, readers are urged to carefully review and consider various disclosures made by the Company in its Annual Report on Form 10-K and in its reports on Forms 10-Q and 8-K filed with the U.S. Securities and Exchange Commission. The Company assumes no obligation to update any forward-looking statements contained in this document or the attachments to reflect new information or future events or developments after the date any such statement is made.